01 Brands forwhat’s next
The BrandIdentityOffice
Names Worth Knowing.
We build brand identities for ambitious companies, cultural institutions and visionary founders.
Exploreour workIdentity isn't how a business looks.
It's how a business is remembered.
- 01 Identity creates recognition.
- 02 Recognition builds familiarity.
- 03 Familiarity earns trust.
- 04 And trust is why people choose you.
The space between is where brands are made.
Pomegranate and pear. From the poster series that opened the office.
A name is not a logo.
It is everything the name becomes.
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01 Typography
YOUR NAME.
The shape a name takes when it is written.
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02 Colour
YOUR NAME YOUR NAME YOUR NAME YOUR NAMEOne system, applied in every environment.
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03 Communication
Your name. Worth knowing. Short sentences. Full stops. No exclamation marks.
What the name sounds like when it speaks.
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04 Digital presence
Work / Studio / Contact YOUR NAMEWhere the name lives and works online.
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05 Physical objects
YOUR NAMEWhat the name feels like in the hand.
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06 Motion
YOUR NAME
How the name moves and arrives.
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07 Sound
Plays a short sequence of tones generated from the letters of the name.What the name sounds like before anyone reads it.
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08 Creative technology
{ "name": "Your name", "ground": "carbon", "signal": "citron", "statement": "Your name. Worth knowing." }The system underneath, written as rules.
Our services
One office.
Five departments.
Every department works on the same file. That is why the name holds together everywhere it appears.
| Department | Typography | Colour | Communication | Digital presence | Physical objects | Motion | Sound | Creative technology |
|---|---|---|---|---|---|---|---|---|
| Leads typography | Leads colour | Leads communication | Shapes digital presence | Shapes physical objects | Shapes motion | Shapes sound | Not involved | |
| Decides what the name stands for, then gives it a form.
| ||||||||
| Shapes typography | Shapes colour | Shapes communication | Leads digital presence | Not involved | Leads motion | Not involved | Shapes creative technology | |
| Builds the places where the name is met first.
| ||||||||
| Shapes typography | Shapes colour | Not involved | Not involved | Leads physical objects | Not involved | Not involved | Shapes creative technology | |
| Makes the name something you can hold.
| ||||||||
| Not involved | Not involved | Shapes communication | Shapes digital presence | Shapes physical objects | Shapes motion | Leads sound | Not involved | |
| Gives the name a sound, and a room to be heard in.
| ||||||||
| Not involved | Not involved | Not involved | Shapes digital presence | Not involved | Shapes motion | Shapes sound | Leads creative technology | |
| Writes the system underneath, so the name works everywhere.
AI systems are delivered with specialist technology partners. See the tech page Commission this department | ||||||||
Leads Shapes
Commissioned together or one department at a time.
Selected files.
Work from the office itself: identity, film, posters and objects. The first client files are being written.
Client files.
Work made for the businesses that came through the door: websites, films and the identities behind them.
07 / Fee schedule
Three tiers. Fixed scope.
We sell tangible outcomes, not unlimited creative time.
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01
Starter
$500
For a new founder who needs to launch credibly.
- Includes
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- Discovery form and a 30-minute call
- One logo direction
- Primary and secondary variants
- Colour and font choices
- Two social templates
- Mini brand guide, up to 5 pages
- Standard exports
- Limits
- One revision round. No website.
- Timeline
- 5–7 business days after a complete brief.
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02
Growth
$500–$1,000
For an operating business that needs consistency.
- Includes
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- Positioning summary
- Two visual directions, one developed
- Logo system
- Palette and typography
- Brand guide, up to 10 pages
- Four social templates
- Three branded mockups
- One business card or promotional asset
- Limits
- Two revision rounds. No coding.
- Timeline
- 10–15 business days.
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03
Complete
$1,000+
For a business ready for identity, website and launch in one project.
- Includes
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- Strategy
- Identity
- Art direction
- AI-assisted campaign imagery
- Website
- Launch assets
- Handover
- Limits
- Every scope quoted separately.
- Timeline
- Per quote.
Prices in USD. Upgrade from Starter to Growth within 60 days and the $500 is credited. Add-ons, extra rounds and monthly support are quoted on request.
An office, not an ordinary agency.
- Strategy decides what the name stands for.
- Design gives it a form.
- Art makes it impossible to forget.
- Technology makes it work everywhere.
| Not | But |
|---|---|
| Not A logo. | An identity. |
| Not Five suppliers. | One office. |
| Not Decoration. | Structure. |
| Not This season. | Designed to last. |
First appointments now open.
Names worth knowing.
Tell us about the name. We reply by email to arrange a first conversation.