Creative systems
What a brand can become.
Technology is one more instrument in the office. We use it to let a name move, respond, render and compose itself, and to keep it recognisable wherever it goes.
The identity is the instruction.
Five rules taken from TBIO’s own identity drive this composer. Switch them off and the brand disappears into defaults. Switch them on and every output is different, and every output is TBIO.
Outputs
Demonstration. This composer is a rule-based generative system written for this page. No AI model runs here, and nothing you type leaves your browser. In client work, the same rules become the brief for AI tools and custom systems.
In the office
- Interactive websites & WebGL Hand-written shaders, motion systems and front-end. This site is one.
- Generative & dynamic identities Identity systems written as rules, so they can compose, move and respond.
- AI-assisted imagery Art-directed campaign images made with commercially licensed tools. Always disclosed.
- 3D visualisation Mock-ups and product visuals for packaging and objects.
Delivered by TBIO.
With partners
- AI assistants & chatbots Tools that answer in the brand’s own voice, written from its identity file.
- AI & digital solutions Automation, custom tools and software integrations, scoped in the office.
AI engineering is delivered with specialist technology partners. The office leads the identity, the brief and the quality bar.
Exploring
- Brand-aware creative systems AI that keeps a brand consistent across every output, guided by its rules.
- AI in fashion & product design Concept generation, material studies and variations for garments and objects.
- Spatial & 3D experiences Interactive 3D environments, virtual products and printed objects.
Directions in research. Not yet delivered for clients.
Built into this site
Visual / Digital / Physical / Sonic / Interactive / Intelligent
Six expressions. One name.
Technology should expand what a brand can become, not simply what it can do.
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